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The Journey Your Property Will Make

Sotheby’s International Realty partners with the most significant media companies and real-estate-focused websites in the world — so that your property is seen by the most engaged, affluent and relevant audience possible.

The Perfect Audience for Your Property

The moment you list your property with us, you benefit. Our 360-degree reach means that your property is presented on the most powerful, well-connected luxury real estate website in the world — sothebysrealty.com — and on more than 120 other exceptional sites, including briggsfreeman.com. Your property will receive the most exposure, which translates to more buyer inquiries, showings and activity. We capture this data — and reinforce the value of our online presence — on our unique Client Marketing Reports, which you will see.

Buyers Who Are Engaged, Affluent and Relevant

With 95 percent* of homebuyers searching for homes online, it is essential that your property be prominent on web pages and in search engines. Through our evolving digital strategies — including regional and global search-engine marketing, programmatic campaigns, Google Ads and dedicated agent and property campaigns — we drive the most engaged and relevant homebuyers to sothebysrealty.com, maximizing the potential for your property to be found quickly on the web.

*2021 Profile of Home Buyers and Sellers, by the National Association of REALTORS

When your property is launched on the Sotheby’s International Realty network, it immediately begins a journey to worldwide exposure.